CRM Manager - Braze

CV-Library

Birmingham

Location

Full-time

Job type

Permanent

Contract type

Hybrid

Work setup

Opens CV-Library in a new tab

In brief

This CRM Manager role focuses on designing and delivering high-volume marketing campaigns across email, push, and SMS channels. The work involves using customer data to optimise personalised experiences and reporting on campaign performance to support ongoing retention strategies.

Best for

Experienced CRM managers with a background in fintech or e-commerce.

Non-negotiable

Hands-on Braze experience in CRM campaign management is essential.

Worth knowing

This is a six-month contract with a hybrid working pattern requiring at least two days per week in the office.

What you need

Required

  • CRM campaign management

    Clearly required in the listing

  • Multi-channel marketing

    Clearly required in the listing

  • Analytical skills

    Clearly required in the listing

  • Stakeholder management

    Clearly required in the listing

  • Communication

    Clearly required in the listing

  • Independent working

    Clearly required in the listing

  • Braze

    Clearly stated in the job description.

  • Microsoft Excel

    Clearly stated in the job description.

  • Google Sheets

    Clearly stated in the job description.

Preferred

No preferred skills or technologies were clearly stated.

Your day-to-day

  • Deliver multi-channel CRM campaigns

    Clearly stated in the job description.

  • Manage campaign execution in Braze

    Clearly stated in the job description.

  • Analyse campaign performance data

    Clearly stated in the job description.

  • Produce campaign reports

    Clearly stated in the job description.

  • Recommend optimisation strategies

    Clearly stated in the job description.

  • Collaborate with internal stakeholders

    Clearly stated in the job description.

Experience expected

Level

Mid-level

Based on what the listing states

Years of experience

Not stated

No clear years requirement found

Evidence from the listing

Experience level

“Ability to work independently, take ownership and deliver results with limited guidance.”

What's on offer

Hybrid working
Full job description (from employer)⌄

Job Tittle: CRM Manager Location: Belfast, Birmingham, Bristol, Chester, Edinburgh, Halifax, Leeds, London or Manchester Contract: 6 Months - possibility for extension Job Type: Full-time Working Pattern: Hybrid - at least 2 days per week in the office Rate: Circa £350/Day About the Role We're looking for an experienced CRM Manager to drive customer engagement, retention and loyalty across UK and EEA markets. These roles will support the delivery of high-volume, multi-channel CRM campaigns and help maintain continuity across marketing and customer service communications In this role, you'll design, deliver and optimise multi-channel marketing campaigns, using customer data and insights to create personalised experiences throughout the customer journey. What We're Looking For Hands-on Braze experience in CRM campaign management is essential Proven experience delivering CRM campaigns end to end across multiple communication channels. Background in fintech, e-commerce or direct-to-consumer businesses is essential Strong analytical skills and experience evaluating campaign performance. Ability to create reports, interpret data and recommend improvements using Excel or Google Sheets. Excellent stakeholder management and communication skills. Experience managing multiple campaigns in a high-volume environment. Ability to work independently, take ownership and deliver results with limited guidance. Key Responsibilities Own the end-to-end delivery of multi-channel CRM campaigns across email, push notifications, in-app messaging and SMS. Manage multiple campaigns and initiatives simultaneously in a fast-paced environment. Use Braze to support CRM campaign management and execution. Analyse campaign performance and historical data to identify trends, opportunities and areas for improvement. Produce and interpret campaign reports using Excel or Google Sheets. Recommend actionable optimisation strategies based on campaign insights. Collaborate with Product, Growth and other stakeholders. Support new feature launches and customer communications. Contribute to the wider CRM strategy and continuously improve campaign effectiveness. Why Join? Join a pioneering, fast-changing financial services business that is shaping finance as a force for good. This is an exciting opportunity to make a real impact by improving customer experiences, driving engagement and building effective retention strategies. You'll work collaboratively with Growth, Product and Data teams, using customer insights, innovative CRM tools and data-driven marketing strategies to deliver meaningful results. If you're looking for an opportunity to develop your expertise, influence customer lifecycle strategies and contribute to a growing business, this role could be the perfect fit. Pontoon is an employment consultancy. We put expertise, energy, and enthusiasm into improving everyone's chance of being part of the workplace. We respect and appreciate people of all ethnicities, generations, religious beliefs, sexual orientations, gender identities, and more. We do this by showcasing their talents, skills, and unique experience in an inclusive environment that helps them thrive. If you require reasonable adjustments at any stage, please let us know and we will be happy to support you We use generative AI tools to support our candidate screening process. This helps us ensure fair, consistent, and efficient experience for all applicants. Rest assured, all final decisions are made by our hiring team, and your application will be reviewed with care and attention

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