Performance Marketing Lead

CV-Library

£90,000–£100,000 a year

Liverpool

Location

Full-time

Job type

Permanent

Contract type

Hybrid

Work setup

Opens CV-Library in a new tab

In brief

This performance marketing lead role shapes digital acquisition strategy to drive sustainable growth across paid channels. The work involves managing substantial marketing budgets, leading channel strategy, and utilising data to optimise performance and investment decisions.

Best for

Experienced performance marketing leaders from large-scale organisations

Non-negotiable

Extensive experience leading performance marketing functions within a large-scale organisation

What you need

Required

  • Performance marketing

    Strongly implied by the listing

  • Paid search

    Strongly implied by the listing

  • Paid social

    Strongly implied by the listing

  • Affiliate marketing

    Strongly implied by the listing

  • Digital media planning

    Strongly implied by the listing

  • Budget management

    Strongly implied by the listing

  • Team leadership

    Strongly implied by the listing

  • Stakeholder management

    Strongly implied by the listing

Preferred

No preferred skills or technologies were clearly stated.

Your day-to-day

  • Develop performance marketing strategy

    Clearly stated in the job description.

  • Manage digital marketing budgets

    Clearly stated in the job description.

  • Lead channel strategy

    Clearly stated in the job description.

  • Utilise data and attribution

    Clearly stated in the job description.

  • Lead and develop teams

    Clearly stated in the job description.

  • Manage external partnerships

    Clearly stated in the job description.

  • Establish reporting frameworks

    Clearly stated in the job description.

Experience expected

Level

Senior level

Based on what the listing states

Years of experience

Not stated

No clear years requirement found

Evidence from the listing

Experience level

“…sive benefits package Opportunity to shape and influence digital growth strategy Significant leadership responsibility A collaborative and forward-thinking environment This is an excellent opportunity…”

What's on offer

Hybrid working
Competitive salary
Bonus package
Full job description (from employer)⌄

An exciting opportunity has arisen for an experienced digital marketing leader to join a large, complex organisation undergoing continued digital growth and transformation. As Head of Performance Marketing, you will be responsible for shaping and delivering the organisation's digital acquisition strategy, driving sustainable growth through a range of paid digital channels while ensuring maximum return on marketing investment. Leading a high-performing team, you will work collaboratively across multiple business functions to deliver ambitious growth objectives, improve customer acquisition performance and optimise marketing effectiveness. Key Responsibilities Develop and deliver the long-term performance marketing strategy aligned to growth objectives. Drive customer acquisition and revenue growth through paid digital channels. Manage and optimise significant digital marketing budgets. Identify opportunities to improve acquisition efficiency, conversion and overall marketing performance. Lead channel strategy across Paid Search, Paid Social, Affiliate Marketing and Display. Utilise data, insight and attribution modelling to support investment decisions. Evaluate new platforms, technologies and acquisition opportunities. Manage relationships with external agencies and strategic partners. Lead, coach and develop a high-performing team. Collaborate with senior stakeholders to support wider commercial and strategic objectives. Establish clear KPIs, reporting frameworks and performance metrics. About You We're looking for a commercially minded performance marketing professional with a proven track record of delivering measurable growth through digital acquisition activity. You will bring: Extensive experience leading performance marketing functions within a large-scale organisation. Strong expertise across Paid Search, Paid Social, Affiliate Marketing and digital media planning. Experience managing substantial marketing budgets. Advanced analytical, attribution and reporting capabilities. Strong commercial awareness and decision-making skills. Experience developing and leading high-performing teams. Excellent stakeholder management and communication skills. A results-driven approach with a passion for continuous improvement and innovation. What's on Offer Competitive salary and bonus package Hybrid working Comprehensive benefits package Opportunity to shape and influence digital growth strategy Significant leadership responsibility A collaborative and forward-thinking environment This is an excellent opportunity for an experienced performance marketing leader seeking a high-impact role within a growing and ambitious organisation. Apply today for a confidential discussion

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