Survey Design and Data Collection Methods
Develop and administer surveys using structured methodologies to collect accurate data and analyse response trends.
Skill demand · ONS UK online job adverts
How common is business data and analytics?
This requirement appears in 1.5% of UK new online job adverts in 2025. Its share rose by 0.1 percentage points compared with 2024.
The latest year is partial. Comparisons with full years need care. 2026 figures have not been published yet.Share of new adverts1.5%UK · 2025
Change in share+0.1 pp2024 to 2025
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What this skill category covers
Official detailed requirements in this ONS group
Data Visualization Tools
Create interactive charts and diagrams to represent complex data effectively.
Survey Platforms and Data Collection Tools
Utilize survey platforms and data collection tools to gather insights and inform decision-making.
Performance Tracking Systems
Manage goal tracking and performance management using tools like IBM Cognos TM1 and IMR.
Reporting Tools and Data Visualization Platforms
Utilize reporting tools and visualization platforms to present data insights and support decision-making.
Cognos PowerPlay Business Intelligence Expertise
Using Cognos tools for multidimensional data analysis.
Data Analysis Skills
Ability to analyse data for insights and decision-making.
ONS Table 1 detailed requirements · SCO09.04. Shares can overlap because an advert may mention several requirements.
Roles that often need this skill category
Occupations where business data and analytics appears most often in UK new adverts
| # | Occupation | Share of occupation adverts | View |
|---|---|---|---|
| 1 | Conservation professionals Example titles: Conservation adviser · Field officer · Access officer · Heritage manager | 53.7% | |
| 2 | Chartered surveyors Example titles: Chartered surveyor · Land surveyor · Survey officer · Land commissioner | 51.0% | |
| 3 | Market research interviewers Example titles: Market research interviewer · Field worker · Data collector · Mystery shopper | 34.2% | |
| 4 | Business and related research professionals Example titles: Research worker · Crime analyst · Media analyst · UX researcher | 20.0% | |
| 5 | Estimators, valuers and assessors Example titles: Valuer · Art expert · Cost manager · HIP assessor | 15.7% | |
| 6 | Building and civil engineering technicians Example titles: Civil engineering technician · Stress analyst · Survey technician · Technical officer | 14.9% | |
| 7 | Agricultural and fishing trades n.e.c. Example titles: Bee farmer · Bee keeper · Area ranger · Fish keeper | 13.8% | |
| 8 | Civil engineers Example titles: Civil engineer · Mud engineer · City surveyor · Works officer | 10.8% | |
| 9 | Other researchers, unspecified discipline Example titles: Researcher · Research fellow · Research officer · Research assistant | 10.6% | |
| 10 | Water and sewerage plant operatives Example titles: Water softener plant operator · Filter man · Sewerage man · Pump operator | 10.6% |
How related skills compare
Skills within Computing, Computer Science and AI
| # | Skill | Share of adverts | Change (pp) | View |
|---|---|---|---|---|
| 1 | Mathematics, Computational and Computer Sciences Mathematical Concepts and Analytical Methods · Arithmetic and Mathematical Operations · Modelling and Data Representation | 8.8% | -0.9 pp | |
| 2 | Data Science, Data Analytics Forecasting Techniques · Calculation Process Knowledge · Statistical Analysis and Predictive Modelling | 7.5% | +1.1 pp | |
| 3 | Data Platforms and Databases Database Design and Management Systems · AWS and RDS Skills · NoSQL Database Platforms | 5.4% | +0.1 pp | |
| 4 | Data Engineering, Data Management and Business Analytics Dashboard Development Technique Skills · Data Visualization and Analytical Tools · Business and Marketing Analytics | 3.2% | +0.5 pp | |
| 5 | Business Data and Analytics Selected skill · Survey Design and Data Collection Methods · Data Visualization Tools · Survey Platforms and Data Collection Tools | 1.5% | +0.1 pp | |
| 6 | Artificial Intelligence, Machine Learning and Computational Technologies Artificial Intelligence and Machine Learning · Image Processing and Computer Vision · Deep Learning Frameworks and AI Development Tools | 0.8% | +0.2 pp | |
| 7 | Specialized Domains (Healthcare, Media, Graphics, Visualization) Coding Standard and Compliance Skills · GIF Image Format | 0.4% | +0.2 pp | |
| 8 | Geospatial Science, Data and Mapping Technologies Relational and Spatial Database Platform Skills · Geographic Information Systems and Spatial Analysis · Geospatial Analysis and Location Intelligence | 0.4% | +0.1 pp | |
| 9 | Data, Databases and Middleware Apache Framework Skills · Java ORM Frameworks · Indexing Techniques | 0.1% | 0.0 pp | |
| 10 | Emerging Technologies IoT Devices and Connected Technologies · Digital Technology Knowledge · Wearable Technologies and Smart Devices | 0.1% | 0.0 pp | |
| 11 | Operations Management Time and Work Measurement · Optimization Problem Solving Skills | 0.0% | 0.0 pp | |
| 12 | High-Performance Computing (HPC) and Related Technologies GPU Programming Skills (CUDA) · Parallel Computing Knowledge · Heterogeneous Compute API Skills | 0.0% | 0.0 pp | |
| 13 | Computer Vision Pattern and Speech Recognition System Skills · Depth Sensing and Motion Input Technologies · Image Processing Technique Skills | 0.0% | 0.0 pp | |
| 14 | Big Data and Distributed Computing Apache YARN Skills · Distributed Data Processing Model Knowledge · Apache Pig Skills | 0.0% | 0.0 pp | |
| 15 | Blockchain and Distributed Systems Ethereum Blockchain Development Skills · Enterprise Blockchain Framework Skills | 0.0% | 0.0 pp | |
| 16 | Distributed Systems Apache ZooKeeper Skills · Consensus Algorithm Concepts | 0.0% | 0.0 pp | |
| 17 | Robotics and Automation Mobile Robotics Operation Skills | 0.0% | 0.0 pp | |
| 18 | Computer Science and Data Standards Character Encoding Standard Knowledge | 0.0% | 0.0 pp |
About these figures
How to interpret skill demand
Source: Office for National Statistics, UK online job adverts. Shares describe new adverts reporting the requirement. An advert may mention several skills, so their shares do not add up to 100%. A rise from 10% to 12% is an increase of 2 percentage points.
These figures do not establish a salary premium, proficiency level, or which skills are requested together. This page has no published skill-specific salary or location breakdown.
ONS · 2025 · partial year · 2026 figures have not been published yet. · Open Government Licence v3.0. ONS does not endorse Jobmundo.